Our Approach

Customer experience is simple in concept but complex in execution. It has massive implications on culture, customer orientation, organization, processes, how work gets done, CX technologies, and the impact on customers. CX-Create helps both enterprises and CX-technology vendors navigate this complexity.

Advice and guidance for enterprises

The Covid-19 pandemic has increased the complexity, forcing businesses to change how they relate and interact with customers.

CX-Create unravels this complexity and helps companies avoid common pitfalls, de-risk, and accelerate CX-based transformations.

We offer advice, guidance, assessments on roadmaps, and support for technology selections to ensure a good fit within the business architecture and existing IT landscape. As the pace of change accelerates, our guidance and insights help companies remain relevant to their customers. See out CX-tech news and blogs that are free to view and do not require a subscription.

Support for CX vendors

The CX challenge is huge for enterprises but also for technology vendors. The pace of change has accelerated, and they must innovate continuously to keep up with it. Regular briefings from the CX-tech vendors enable us to provide market feedback to focus on what matters most to enterprise customers.

There are several ways we can support CX vendors:

  • Compelling customer case stories to bring your ABM campaigns to life.
  • Unbiased appraisals of your solutions
  • Validation of development roadmaps
  • Messaging and positioning guidance
  • Webinar content and participation. And once we have all been vaccinated, speaking at your events.